Microwaves Corporation Introduces a Revolutionary New Method for Styling Hair

The new Microwaves® Heat Cap quickly and gently creates results rivaling those of curling irons and heat rollers, using conventional curlers, without damaging the hair

Media Contact:
Carol Graves - Microwaves Corporation - (301) 864-6573

For a detailed product description, and a gallery of results go to: http://www.heatcap.com

For Immediate Release:
Riverdale, MD (April 2010)
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The world of hair styling is about to change as Microwaves Corporation introduces the revolutionary new Microwaves® Heat Cap. What at first glance appears to be a simple cotton cap, on closer inspection turns out to be a powerful tool that has the potential to reshape the entire hair styling industry.

A Different Approach, a Whole New World of Possibilities
The Microwaves® Heat Cap provides a completely new method for rapid hair styling, creating incredible results in minutes, without damaging the hair. The heat cap is warmed in a microwave oven, and placed over hair that has been set dry on any kind of standard curlers. The warm steamy air inside of the heat cap quickly and gently shapes the hair on the curlers, creating an unlimited variety of results ranging from smooth body styles to tight spiral curls. Until now, rapid hair curling, and hair damage went hand in hand. The heat cap changes everything, by providing unprecedented speed and versatility, without the damage.

"It’s absolutely revolutionary," said French Superstylist Gabriel DeBakey of Salon Jean Paul of Washington D.C. Gabriel trained for years under the renowned Alexandre de Paris in Paris, and now his clientele regularly include royalty, first ladies, and Hollywood stars. His exceptional talent and experience has made him a trusted stylist for personalities such as Crownprincess Victoria of Sweden, Tennis Superstar Chris Evert, and Actress Kelly LeBrock. Gabriel began using the heat cap for styling hair early last year.

"The heat cap allows me to quickly create advanced styles that would normally have taken over an hour," said Gabriel. "When I use the heat cap, I set the hair clean and dry. I cover the curlers with the heat cap for only about 2 or 3 minutes, and I’m ready to style. This is much faster and more comfortable than requiring my clientele to sit for 30 to 40 minutes under a hair dryer. The heat cap also allows greater flexibility, since I can now use any kind of standard curlers to curl hair in minutes."

How It Works
First, the hair is set dry on any kind of conventional curlers. The heat cap is warmed in a microwave oven for about a minute and a half, and then placed over the hair on the curlers for about 2 to 3 minutes. When the heat cap is warmed in a microwave oven, it naturally becomes warm and steamy inside. When placed over the hair on the curlers, the warm steamy air inside of the heat cap quickly and gently forms the hair to the shape of the curlers.

The heat cap is then removed, and the hair is allowed to cool for about 2 to 3 minutes before unrolling. The cooling locks in curls and waves similar to those you would get by setting your hair damp, and sitting under a hair dryer for about a half hour, or sleeping in curlers overnight. With the heat cap, the hair is set dry, so these results can now be achieved in minutes.

Clear Advantages
While curling irons work well for basic touch ups, it can be very time consuming to use one to create a full style since each curl must be held individually while the hair is heated. With the heat cap, all of the hair on the curlers is warmed at once, resulting in a considerable time savings. The most significant advantages of using the heat cap are its gentleness, and the quality of the results. The warm steam set gently produces long lasting curls that are very soft and full, without damaging the hair. Also, since the warm steamy air completely surrounds the hair on the curlers, the heat cap can curl hair from the root to the tip, not just the ends.

Other advantages are comfort and convenience. Since the heat cap surrounds the hair on the curlers with warm steamy air, it does not require scorching high temperatures. The heat cap is not hot. It is comfortably warm and steamy. Typically when people try the heat cap for the first time they say something like: "Wow, this feels really nice." In addition, while the heat cap is curling your hair, you are free to move about, apply makeup, or get ready to go.

Simple and Natural
No mysterious chemicals. The heat cap is made of several different layers of fabric, with an all natural dry filling quilted inside. The natural filling absorbs moisture from the air in much the same way that dry white rice is used in salt shakers in many restaurants to absorb excess moisture. When the heat cap is warmed in a microwave oven, a small amount of the trapped moisture is released, creating the warm slightly steamy environment inside of the heat cap that curls hair like never before. It’s that simple.

Available Now
The Microwaves® Heat Cap is currently sold over the internet
http://www.heatcap.com, or by phone from Microwaves Corporation. (301) 864-6573

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Editor's Note: For additional information, evaluation units or media images, please contact Carol Graves, Microwaves Corporation, P.O. Box 8, Riverdale, MD 20738-0008 (301) 864-6573.

Microwaves is a registered trademark of Microwaves Corporation.